About Design To Market

Our Story

In 2004, after almost 20 years in the corporate world in sales and sales management roles at companies like Xerox & Fifth Third Bank, Design To Market co-founder Jo Potvin realized she had a passion for entrepreneurship. With a tip from her interior designer sister, she began to research the concept of bringing professional home staging to Cincinnati.

Partnering with interior designer Lisa Mellott, Design To Market was born. Lisa has a degree from Iowa State University in Housing and the Near Environment, with an emphasis in Home Furnishings. She has worked in many different design settings from independent design companies, to traditional furniture stores all over the country.

Now, many years and many thousands of staged homes later, Jo and Lisa are incredibly proud of the team they’ve built and the impact that team has made on the Greater Cincinnati Real Estate Market.

Design To Market Warehouse

Located in the Lockland neighborhood of Cincinnati, Design To Market’s offices and warehouse hold over 15,000 square feet of every home good imaginable. Our inventory is constantly updated to ensure we have an array of types and styles of furnishings. 

Whether your property is vacant or in need of accessories to reinvent the look, Design To Market has the right items to create the ideal environment and draw potential buyers in.

Scroll through the image gallery to see more of our warehouse space!

The Design To Market Team

Jo Potvin

Owner & President

After almost 20 years in the corporate world in sales and sales management roles, Jo realized her passion for entrepreneurship and with a tip from her interior designing sister began to research the concept of bringing professional home staging to Cincinnati. Jo has a Bachelor of Commerce in Marketing from McGill University and an MBA in Marketing from Xavier University. Jo sharpened her sales and marketing skills while working at Fifth Third Bank, Dun & Bradstreet, Xerox, Lexis Nexis, and Sprint.

Providing solutions that help others be successful in selling homes is what Jo is known for professionally. Jo has been involved with the Cincinnati Area Board of REALTORS for the past 8 years. She was honored to be selected as the Affiliate of The Year at the Board’s 2015 Circle of Excellence. Her clients and colleagues describe Jo as a hardworking and dedicated professional committed to her profession and her clients.

A lifelong resident of Wyoming, Jo and her husband raised their 2 children in the community. She truly enjoys all that Cincinnati has to offer in terms of interesting neighborhoods, restaurants, and spots to explore. She admits that she loves shopping which is actually a perfect fit for her at Design To Market Home Staging. She is always looking for new and exciting furnishings for the companies’ staging inventory.

Lisa Mellott

Head Designer

Lisa is an Interior Designer and has been with Design To Market since its inception in 2004. As Head Designer, Lisa has used her design skills of furniture placement, color selection, and merchandising to make a client’s home more inviting and ready to sell. Lisa has a degree from Iowa State University in Housing and the Near Environment with an emphasis in Home Furnishings. She has worked in many different design settings from independent design companies, to traditional furniture stores all over the country. This has helped Lisa perfect her ability to make an effective change that ultimately sells a client’s home.

Lisa lives in the Greater Cincinnati area with her husband and three kids. She enjoys spending time with her family and friends, being outdoors, trying new restaurants, and exploring all that the Cincinnati area has to offer.

What would be impossible for Lisa to give up? It would be her role at Design To Market Home Staging because it’s the perfect combination of hard work, professional satisfaction, creativity, fun, and friendship.

Kelly Fruechtemeyer

Diana Westendorf

Rebekah Hasting

Rosie Glodschmidt

Susie Gilbert

Susie Guggenheim

Nicole Villarreal

Jackie Tepe

Erin Connover-Murray

Tara Biller

Kelly Cook

Kathy Hughes

Jen Wise

Connie Kennedy

Logan Sieg